How to Start an IPTV Reseller Business: A Beginner's Guide

An IPTV reseller buys subscription credits at wholesale prices and sells subscriptions to their own customers at a price they choose. You don't need servers or technical knowledge: the provider runs the service, and you manage your customers through a reseller panel.

How credits work

Credits are the currency of your reseller panel. At DenvayStream, 1 credit equals 1 month of service for one customer, so a 3-month subscription uses 3 credits and a 1-year subscription uses 12. Credits are bought in packs — on Premium or Standard servers — and stay in your panel until you use them.

Choosing between Premium and Standard servers

Premium servers have more power at busy times, which matters most for customers who watch a lot of live sport. Standard servers cost less per credit and give good quality for everyday viewing. Many resellers start with Standard credits and add Premium once they have customers asking for it.

How to set your prices

Start from your cost per credit. For example, if a credit costs you $1.83, a 1-year subscription (12 credits) costs you about $22. If you sell it for $65, your profit is about $43 per customer. Look at what other services charge in your market and remember to count the time you spend on support.

Finding your first customers

1. Start with friends, family and colleagues — people trust recommendations from people they know.
2. Offer free trials from your panel so people can test before buying.
3. Create a simple WhatsApp Business profile with your prices and setup help.
4. Ask happy customers to recommend you, for example with a free month for each referral.

Keeping customers happy

Customers stay with resellers who answer quickly, help with setup and remind them before their subscription ends. Keep a simple list of renewal dates, prepare short setup guides for the most common devices, and contact your provider's reseller support whenever a customer has a problem you can't solve.